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Commerce has become an integral part of the business world, and many organizations are seeking to make the most of this business model to serve a global customer base. One of the most popular eCommerce platforms is Adobe Commerce Cloud, formerly known as Magento. It is an enterprise-level eCommerce platform that offers a wide range of features and functionalities to help businesses scale their online stores.

Let’s explore Adobe Commerce Cloud in detail, including its features, benefits, pricing, and why it’s a popular choice for businesses looking to establish their online presence.

What is Adobe Commerce Cloud?

Adobe Commerce Cloud offers businesses an opportunity to establish an online store and sell products and services to customers. It is a cloud-based platform that provides businesses with a range of features and functionalities, including inventory management, order processing, payment processing, and shipping options. The platform also offers a range of customization options that allow businesses to create a unique and personalized online store that resonates with their brand and target audience.

It was previously known as Magento, and it was acquired by Adobe in 2018. The acquisition brought about significant changes to the platform, including a name change, additional features, and tighter integration with other Adobe products.

Features of Adobe Commerce Cloud

adobe commerce now magento

It offers a wide range of features that enable businesses to build a robust online store that can cater to their specific needs. To add the below listed features or add custom functions tailored specifically to your eCommerce store, you should consult a leading Adobe Commerce Cloud Development Company. Some of the key features of the platform include:

Inventory Management

The platform offers robust inventory management features that allow businesses to manage their product inventory effectively. With Adobe Commerce Cloud, businesses can track inventory levels, set up alerts for low stock, and automate reordering processes.

Payment Processing

Adobe Commerce Cloud integrates with a wide range of payment gateways, including PayPal, Braintree, and Authorize.net, to offer businesses a seamless payment processing experience. The platform also supports multiple currencies and tax rates, making it easy for businesses to sell to customers from different regions.

Order Processing

The platform provides businesses with a range of order processing features, including order tracking, shipping labels, and order confirmation emails. Businesses can also set up rules for order fulfillment, such as automatically fulfilling orders that are in stock.

Customization Options

Adobe Commerce Cloud development comes with a range of customization options that allow businesses to create a unique and personalized online store. The platform offers a range of templates and themes that businesses can use to create a visually appealing online store. Additionally, businesses can use the platform’s APIs to customize various aspects of their online store, such as product pages, checkout processes, and shipping options.

Marketing and SEO

The platform also offers a range of marketing and SEO features that enable businesses to reach a wider audience and improve their search engine rankings. With Adobe Commerce Cloud, businesses can create targeted marketing campaigns, set up discount codes and loyalty programs, and track the performance of their marketing efforts.

Integration with Other Adobe Products

Adobe Commerce Cloud features can integrate seamlessly with other Adobe products, including Adobe Experience Cloud, Adobe Analytics, and Adobe Target. This integration allows businesses to leverage the power of these products to enhance their online store’s performance and gain valuable insights into customer behavior.

Benefits of Adobe Commerce Cloud

It offers a wide range of benefits to businesses looking to establish an online store. Some of the key benefits of the platform include:

Scalability

The platform is designed to cater to businesses of all sizes, from small startups to large enterprises. As businesses grow, they can scale their online store on the platform by adding new features and functionalities, such as additional payment gateways, shipping options, and marketing tools.

Customization

Adobe Commerce Cloud offers a wide range of customization options, allowing businesses to create a unique and personalized online store that resonates with their brand and target audience. With the platform’s robust APIs and integrations with other Adobe products, businesses can easily tailor their online store to meet their specific needs.

Security

Security is a top priority for Adobe Commerce Cloud, and the platform is built with a range of features to protect businesses and their customers’ data. It’s compliant with a range of industry security standards, including PCI-DSS, and offers businesses a range of security options, such as two-factor authentication and encryption.

Support

Adobe Commerce Cloud caters to a range of support options, including 24/7 technical support, an extensive knowledge base, and a community of developers and users. The platform also provides businesses with access to dedicated account managers who can help with any issues or questions.

Mobile-friendly

With more and more customers using mobile devices to shop online, it’s crucial for businesses to have a mobile-friendly online store. Adobe Commerce Cloud is designed to be mobile-friendly, offering businesses a range of mobile-responsive templates and themes that provide customers with a seamless shopping experience on any device.

Adobe Commerce Cloud Pricing

Businesses can benefit from a range of pricing options, depending on their specific needs and requirements. Adobe Commerce Cloud offers a range of plans, including the Starter plan, which is designed for small businesses and starts at $2,000 per year, and the Pro plan, which serves for larger businesses and starts at $22,000 per year. The platform also offers an Enterprise plan, which is designed for businesses with complex requirements and offers custom pricing.

Why Choose Adobe Commerce Cloud?

There are several reasons for businesses to choose Adobe Commerce Cloud over other eCommerce platforms. One of the key reasons is the platform’s scalability and flexibility, allowing businesses to level-up their online store as their needs change. Additionally, the platform’s robust customization options and integration with other Adobe products make it a popular choice to create a unique and personalized online store.

Security features and compliance with industry standards also make it a popular choice for businesses that prioritize security. Furthermore, the Adobe Commerce Cloud’s mobile-friendly design and range of marketing and SEO features make it an excellent choice for businesses looking to reach a wider audience and improve their online presence.

Complete Setup Guide

Step 1: Choose the Right Hosting Platform

The first step in setting up Adobe Commerce Cloud is choosing the right hosting platform. It is a cloud-based platform, which means that it requires a hosting provider to run. There are many hosting providers that offer Adobe Commerce Cloud hosting, such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP).

When choosing a hosting provider, there are several factors to consider. You should look for services that are reliable, fast hosting, as well as return good customer support. Also, consider the pricing plans, as well as the features and functionalities offered by the provider.

Step 2: Sign up for Adobe Commerce Cloud

You can sign up for Adobe Commerce Cloud on choosing the hosting provider. To do so, go to the Adobe Commerce Cloud website and click on the “Get Started” button. You will then be asked to provide some basic information, such as your name, email address, and company name.

After providing the details, you will be asked to choose a pricing plan. There are various pricing plans to choose from, depending on the size and needs of your business. You can pick one that best suits your requirements and budget.

Step 3: Set up your Store

Once you have signed up, you can start setting up your store. The first step here is to choose a theme for your store. It offers several pre-built themes that you can use, or you can create your own custom theme.

After you have chosen a theme, you can start adding products to your store. Adobe Commerce Cloud makes it easy to add and manage products, including product descriptions, pricing, and images.

You can also set up payment and shipping options for your store. Adobe Commerce Cloud offers a range of payment and shipping integrations, including PayPal, Stripe, and FedEx.

Step 4: Customize Your Store

One of the great features of Adobe Commerce Cloud is its flexibility and customizability. You can customize your store in a range of ways, including adding custom pages, changing the layout and design, and adding extensions and plugins.

To customize your store, you can use the built-in tools and features, or you can hire an expert eCommerce Development Company to create custom code and integrations for your store.

Step 5: Launch Your Store

Once you have set up and customized your store, you can launch it for the public. Before doing so, test your store thoroughly to ensure that everything is working correctly.

You can also optimize your store for search engines (SEO) to improve your visibility and attract more customers. Adobe Commerce Cloud offers built-in SEO features, such as meta tags and descriptions, as well as the ability to customize URLs and create XML sitemaps.

Comparison with Other Platforms

It offers a range of features, including product management, order management, customer management, and marketing tools. It also includes advanced analytics tools to help businesses understand their customers’ behavior and make data-driven decisions.

How does Adobe Commerce Cloud Compare with other eCommerce Platforms?

Shopify

Shopify offers businesses a range of features to manage their online store. It is a cloud-based platform with all the tools businesses need to manage their online store, including hosting, payment gateways, and shipping integrations.

Shopify is a great option for those who wish for an easy-to-use platform that is quick to set up. But, it is not as customizable and advanced as Adobe Commerce Cloud.

Magento

Magento comes with a range of features for businesses to manage their online store. As an open-source platform, it has all the tools required to beef-up an online store. These tools include hosting, payment gateways, and shipping integrations.

Magento is a great option for businesses seeking a platform that is highly customizable. However, it requires more technical knowledge to set up and complex to manage than Adobe Commerce.

WooCommerce

WooCommerce is an eCommerce plugin for WordPress with a range of business features. It is a self-hosted platform. It is great for businesses that already have a WordPress website and want to add eCommerce functionality to it. However, it isn’t as fully-featured as Adobe Commerce Cloud.

BigCommerce

BigCommerce is also a cloud-based platform. It is designed for businesses longing for a platform that is easy to use and offers advanced features. When compared with Adobe Commerce, it is not as customizable as the latter offers businesses more advanced customization options.

Core Technical Features

Magento Commerce Platform

Adobe Commerce Cloud is built on the Magento Commerce platform, which is one of the most popular eCommerce platforms in the world. Magento Commerce provides a powerful set of features that enable businesses to create and manage their online stores with ease. Some of the key features of Magento Commerce include:

  • Flexible product catalog: Magento Commerce provides a flexible product catalog that enables businesses to create and manage product listings with ease. The business can customize the product catalog to meet its unique needs. The system supports a range of product types, including simple products, configurable products, bundled products, and virtual products.
  • Advanced inventory management: Magento Commerce provides advanced inventory management features that enable businesses to manage their inventory across multiple warehouses and locations. The business can customize the inventory management system to meet its specific needs. The system supports a range of inventory management strategies, including backorders and dropshipping.
  • Powerful order management: Magento Commerce comes with a powerful order management system that enables businesses to process orders efficiently and accurately. The business can customize the order management system to meet its specific needs. The system supports a range of order fulfillment strategies, including split shipments and partial shipments.
  • Integrated payment processing: Magento Commerce’s integrated payment processing capabilities enable businesses to accept payments from customers using a range of payment methods, including credit cards, PayPal, and Apple Pay.

Adobe Experience Cloud Integration

It can be integrated with Adobe Experience Cloud, which unlocks a range of marketing and analytics tools for businesses to accelerate their eCommerce operations. The integration between Adobe Commerce Cloud and the Adobe Experience Cloud enables businesses to:

  • Gain insights into customer behavior: Adobe Experience Cloud has powerful analytics tools that enable businesses to gain insights into customer behavior and preferences. This information can be used to optimize marketing campaigns and improve the customer experience.
  • Personalize the customer experience: Adobe Experience Cloud caters to personalization tools that enable businesses to deliver personalized experiences to customers based on their preferences and behavior.
  • Optimize marketing campaigns: Adobe Experience Cloud provides a range of marketing tools that enable businesses to optimize their marketing campaigns across multiple channels, including email, social media, and search.

Cloud-based Architecture

With Adobe Commerce Cloud, businesses ensure seamless management of the underlying infrastructure, enabling them to focus on focusing more on their eCommerce operations, rather than worrying about technical functions of servers and infrastructure. The cloud-based architecture provides a range of benefits, including:

  • Scalability: It can scale up or down depending on the needs of the business. This enables businesses to handle increases in traffic and sales volume without worrying about infrastructure.
  • Security: It packs a range of security features, including regular security updates, automated backups, and SSL encryption.
  • Reliability: It provides 24/7, seamless customer support for businesses to stop worrying about downtime or technical issues.

Customization and Extensibility

Adobe Commerce Cloud provides a range of customization and extensibility options, including:

  • Open architecture: It has an open architecture that enables businesses to customize and extend the platform using a range of APIs and extensions. Businesses can add new features and functionality to their platform, or integrate with other systems and services.
  • Custom themes and templates: It comes with a range of custom themes and templates for businesses to create unique and engaging storefronts. These themes and templates are customizable to meet the specific needs or to create new themes and templates.
  • Custom modules and extensions: With a range of modules and extensions, businesses can use Adobe Commerce Cloud to add new features and functionality to the platform. These can be customized or developed from scratch to meet the specific needs of the business.

Developer Tools

Adobe Commerce Cloud provides a range of developer tools including:

Magento Marketplace: Magento Marketplace is a repository of extensions and modules that can be used to add new features and functionality to the platform. The marketplace provides a range of free and paid extensions that businesses can use to customize the platform.

Magento CLI: Serves as a command-line interface that enables developers to perform a range of tasks, including installing extensions, running tests, and compiling code.

Magento Cloud: Magento Cloud is a cloud-based development environment that enables developers to build and test their applications in a secure and isolated environment.

Breakdown of Cost and Services Plans

Adobe Commerce Cloud offers three plans; Adobe Commerce Starter, Adobe Commerce Pro, and Adobe Commerce Growth. Each is designed to cater to the needs of businesses of different sizes and at different stages of growth.

Adobe Commerce Starter

Adobe Commerce Starter is the most basic plan offered by Adobe Commerce Cloud, designed for small businesses and startups that are in their infancy stage with eCommerce. The plan includes all the essential features that a business needs to get started with eCommerce. Some of the features included in this plan are:

  • Catalog management
  • Product and inventory management
  • Order management
  • Shipping and payment integrations
  • Customer segmentation
  • Reporting and analytics
  • Basic SEO functionality

The cost of Adobe Commerce Starter starts at $2,000 per year.

Adobe Commerce Pro

Adobe Commerce Pro is designed for mid-sized businesses that require advanced features and functionality. This plan includes all the features of the Adobe Commerce Starter plan, as well as additional features such as:

  • Advanced product management
  • Advanced order management
  • Customer loyalty programs
  • Content staging and preview
  • B2B functionality
  • Advanced SEO functionality
  • Site search and merchandising
  • Customizable checkout

The cost starts at $22,000 per year

Adobe Commerce Growth

Adobe Commerce Growth is designed for large businesses that require enterprise-level features and functionality. All the features of the Adobe Commerce Pro plan are included with additional features such as:

  • Advanced reporting and analytics
  • Multi-store management
  • Advanced B2B functionality
  • Advanced content management
  • Advanced marketing and promotional tools
  • Customizable checkout
  • Customizable pricing rules

Pricing starts at $125,000 per year

Benefits of Adobe Commerce Cloud

  • Scalability: It is designed to provide businesses with scalability, allowing them to scale up or down as per their requirements.
  • Flexibility: It offers businesses with a range of features and functionality, allowing them to customize their online stores.
  • Security: It provides a secure platform that is compliant with industry standards such as PCI DSS.
  • Integration: It integrates with a range of third-party applications and platforms, allowing businesses to leverage other tools and services.
  • Support: It provides businesses with 24/7 support and a dedicated account manager.

Moreover, Adobe Commerce Cloud is a highly-advanced eCommerce platform with all the necessary tools to create, manage, and scale online stores. The platform offers three plans, catering to businesses of different sizes and at different stages of growth. The platform offers several benefits, including scalability, flexibility, security, integration, and support. Overall, Adobe Commerce Cloud is an excellent choice for businesses that want to direct the eCommerce game in their favor.

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